DAN JUNG  ·  DIGITAL EDITOR, PHOTOGRAPHER & SOCIAL PRODUCER

Platform-native storytelling, built for the moment.

Led social strategy and editorial production across Southeast Asia for ESPN. Wrote, shot, and edited for ESPN Asia's social channels. From rapid-turnaround highlight edits to planned, audience stories, I drove growth across Instagram, Facebook, TikTok and on platform.

StrategyProductionEditingAudience growthLive moments
Shot put athlete releasing the shot against a blue sky

Featured Work

Selected pieces · 2025 — 2026

Shipping the story while the moment is still hot.

01
TikTok thumbnail: Manny Pacquiao in the ring with 'WHAT'S NEXT FOR MANNY PACQUIAO?' overlay — 322.2K views

TikTok · @ESPNASIA

Manny Pacquiao Interview

When ESPN secured an exclusive interview with Pacquiao after his return fight, I pulled the raw file and turned it into a platform-native edit — built for speed, sound, and an audience already buzzing about the result. I capitalized on a real-time moment while it was still relevant.

View on TikTok ·
322K
Views
15K
Likes
02
Instagram Reel: Jalen Green on Filipino Heritage Night — 1.7K likes

INSTAGRAM · @ESPNPH

Jalen Green — Filipino Heritage Night

Planned and shot a locker-room interview with Jalen Green at a Filipino heritage night event after a Houston Rockets game. The question was crafted to resonate with the Filipino fanbase. I shot this video and edited in a mix of CapCut and native IG tools to push it out while the moment was still fresh.

View on INSTAGRAM ·
84K
Views
2.7K
Likes
03
Facebook post: Justin Brownlee replies 'Til the wheels fall off' — 1.3K reactions

Facebook · @ESPNPH

“Til the Wheels Fall Off”

After a grueling year for the Philippine national team, we asked a player how much longer he could keep playing at that level — and tagged him directly. He responded publicly: “til the wheels fall off.” I repackaged the original story slides with his reply as the lead image, turning the exchange into a standalone post that linked back to the full story.

View on Facebook ·
Earned
Media moment
Player
Replied publicly

Case Study

№ 01 / 01

ESPN Asia
Social platform relaunch.

The challenge

Grew ESPN's social presence and relevance across key Southeast Asian markets — each with different platform habits and fan cultures.

The results

112%
Engagement growth
211%
Reach growth
20×
TikTok views YoY
30×
TikTok engagement YoY

Platform foresight

WhatsApp Channels

Identified an early signal from other ESPN markets showing high WhatsApp engagement, and launched WhatsApp Channels for ESPN Philippines and Singapore ahead of broader industry adoption — positioning the channel as a fast, one-way broadcast feed for real-time scores, news, and updates, filling the role legacy Twitter once played for sports audiences in the region.

Photography

Latest portfolio

Shooting the moment before it happens.

Motion-blurred cross country runners at a race finish

A photojournalism background underpins everything I produced — from directing staff photographers on long-form features to shooting sports myself.

View photography portfolio

Editorial Features

Written & produced · ESPN.com

Long-form stories, from concept to homepage.

ESPN.com feature on boxer Mark Magsayo in the Wild Card gym

ESPN.com · Boxing package

Manny Pacquiao's Protege Wants to Be the Next Great Filipino Fighter

Shepherded this piece from initial concept to site placement. Hired the reporter and photographer, provided feedback throughout production, and did the final edit on both the photography and the story. Produced it in the CMS and lobbied the US homepage for placement as part of a greater boxing package. The piece averaged one minute of engagement time — the threshold for pieces that stand out.

Read on ESPN.com
ESPN5 feature on Tony dela Cruz seated on a basketball court

ESPN.com · Mental Health Month

Why Tony dela Cruz's Vocal Stance on Depression Nearly Ended His Life

A long-form, evergreen story that was republished during Mental Health Month. I worked with the writer on several drafts of the sensitive topic and leveraged my photojournalism background by bringing staff photographers into the process during the early stages of the edit. Averaged close to three minutes of engagement time per user — one of the highest ESPN ever achieved for the Philippines edition.

Read on ESPN.com
ESPN photo essay of underwater hockey players in a pool

ESPN.com · Photo essay

Deep Dive: The World of Underwater Hockey

Born out of planning meetings for Southeast Asian Games coverage. I reached out to Singapore's fledgling underwater hockey team and gained access to their practice. Found and hired a SCUBA-certified photographer to shoot it, and worked with a freelance reporter on an FAQ that introduced readers to the sport.

Read on ESPN.com

What I do

Social strategy

Platform-by-platform plans, audience segmentation across SEA markets, editorial calendars built around live moments.

Hands-on production

Shoot and edit on the ground — locker rooms, courtside, post-fight. CapCut, Premiere, native tools.

Rapid turnaround

Pull a raw file, cut a platform-native edit, ship before the conversation moves on.

Audience

Questions, framing, and copy crafted for the fanbase in front of me — not a generic global feed.

Emerging platforms

Early adopter of channels like WhatsApp Channels for sports broadcast in SEA.

Growth measurement

Reporting that ties content decisions to engagement and reach, not vanity counts.